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  • The Path Less Traveled By

    Treading an Unworn Path "Two roads diverged in a yellow wood, And sorry I could not travel both And be one traveler, long I stood And looked down one as far as I could To where it bent in the undergrowth;" - Robert Frost, The Road Not Taken Two paths. The black one, or the traditional one. There are so many beautiful paint colors out there, and I WANT THEM. But alas, this is one house, not many. So I must choose one paint path. I will travel down the path of black paint. I can only see so far down this road when it then bends in the undergrowth of the unknown, but I will take it. The journey has begun. It is a daring color. Stillllll not considered the norm. I can feel the tension in the air when I mention in passing to a neighbor, "We are going to paint the house black!" No one is rude. They are kind and polite. And yet the absence of "Oh! I bet that will look great!" is unmistakable. Some still do encourage of course, but how can you really support going with black paint if you haven't seen many? You can't. And it is unfair of me to ask people to give what they cannot. Everyone is waiting to see the end result before deciding to claim it as good or not. I'm confident they will love it! Why I Find Choosing Paint Colors a Torturous Experience The choosing. The big decision. The deciding moment. I find this both fun and torturous. So torture with a smile! Totally normal. Fun because: color is a pure delight to me. I love the saturation, the layers, the infinite combinations of different colors in different spaces. It is one of the easiest ways to transform a space into something beautiful. So much to love, and make you smile. But TORTURE because: friends I will be honest, I have chosen the WRONG paint color many times. I remember picking the interior paint for our first property -- it looked sooooo bad! Sigh. I had invited a friend over and even bought snacks. I might have been a little excited. I had my color wheel out. I thought I was nailing a neutral off-white, but not grey color. Picked the paint color in an hour, told my painter, and we were off. Turned out to be this mix between light grey and pale lavender, but with a strong blue-ish tinge to it. And it was on ALL the walls. All of them. And the cabinets. We were scraping together pennies, so I couldn't afford new paint or to pay someone to repaint it. So we were stuck with it. I hated living in that house because of the paint. It was only 5 years later that it got repainted because the whole place was renovated after a bad tenant situation. So I guess I should thank the tenant since I'm now liberated from the blue/purple-poop paint color. Doing It Different So in an attempt to learn from that HUGE debacle, and others that followed, I needed a new approach. Here are the main guidelines I use now in choosing a paint color. It is not perfect of course but it helps me mitigate the risk of another major muck-up. 1. I Take My Time Part of the issue with the first situation (and others) is I'm in a hurry. I'm a gal with lots of responsibilities, and I have to keep things moving otherwise I will drown. I find speedy action enormously helpful when, for example, doing the dishes for a 10 mins sprint before bed. But the sprint approach has bitten me in the butt hard when it comes to choosing paint colors. Slow and accurate has served me better than fast and wrong when it comes to painting. 2. I Get Clear on What I Want First. When I chose the interior paint color for our first property I wasn't sure if I wanted white or grey. So I ended up trying to choose something in between because I wasn't clear on my goals. I often share with my real estate clients that clarity is power. Getting clarity on what I want first has made the next steps and choices far easier. Like a good millennial, I turned first to Pinterest to make sure that black was what we wanted. It cemented the choice. We wanted black-black paint. Not off-black, not dark brown. Black! Furthermore, after looking at the photos my husband pointed out that what we wanted really was a black-out. Black-out = Black... walls, window trim, gutters, roof trim, soffits, the backdoor, the cinder block retaining walls, and even the chimney. That is a LOT of clarity. And a lot of black. 3. I Research Pinterest was great for initial envisioning but did not deliver a color formula That involved research on YouTube videos and in-depth articles. Warm vs Cold The Paint People educated me that black can be warm, cold, or neutral. And most insightfully, all paint looks different in harsh bright light than it does in the shade of a tree or the softer light of the evening. The Paint People put together his video comparing 5 of the top paint colors. He covers the warm, cool, and neutral basics, plus points out that sunlight is a cool light, which further impacts how a paint color feels. So whatever exterior paint you pick will lean cool because the light from the sun is cool. Subtle, but important. Sheen And in this video, Tod with Tribble Painting Company compares two different sheens of Tricorn Black side by side. Flat and eggshell. I found this sheen enormously helpful because the sample paint cans only come in one sheen -- satin. Which is not what gets used on the wall. So seeing a demonstration of how a low LRV (light reflective value) would look brighter in a higher sheen helped a lot too. 4. I Painted Samples on the Walls The last big mistake I made before was thinking the sample chip in the color wheel was accurate. It is close for sure, but it is nothing, NOTHING, compared to putting paint on a wall. If I had bought a sample and painted it on the walls of our old property I would have ditched it right away. ***Pro Tip: Miller Paints sample cans are 1/3 of the price of Sherwin Williams, and they have a color match for almost any color you could find at Sherwin or Home Depot, etc. So if you like to try lots of different colors before choosing, then this is a great way to keep costs down. Brass Tacks So a dozen sample cans of black later and my walls marked up to high heaven! In the end, it came down to these 4 blacks. Watch to see the winner! ***Share your opinion.*** We want to hear it! It helps everyone grow.

  • We are Short on Time to Make a Bold Move!

    Time is Running Out to Paint It is May 4th, 2023. The tension is building, as well as the cost, as painting day draws near. We tried to paint in October 2022. We blocked out a week where guests couldn’t book, but the weather went grey and wet. We reopened those days at a cheaper price to fill them and block a different week of days instead. But... ...the same thing happened. The rain came. We opened the days for guests to book. A few days were booked but the rest remained empty. To say the least, hundreds if not $1,000+ was lost just for the blocking and unblocking, and blocking again. 🤦 To add insult to the injury of losing income the sun shined bright on days the days the guests had booked. This made me happy for my guests but frustrating that we were missing out on great painting days. AND...it didn’t look like the house had been re-stained since it was built. Oof-ta! The siding was made of beautiful vertical cedar, but it is in rough shape now. The property had suffered decades of neglect before we bought it. We replaced many boards of siding and tons of trim right away. The discoloration of the old boards and the contrasting colors of the new boards all over the house made it a patchwork quilt of varied wood colors. This meant paint was our only real option anymore. We were 20-30 years late to revive the wood with stain. And while the cost to paint is not small, and thousands of dollars in lost income was the blood price to pay to get it painted, the urgency was real. That tongue and groove cedar would have been expensive at the time it was built and an absolute fortune to replace today. It didn’t look like it would last another Oregon winter and spring either. The wood already took a few days to dry out after each rain due to the lack of protection. If we didn’t get it painted soon we could plan on forking over our retirement to replace the siding and we would still need to stain or paint it anyway. The weather is some of my favorites anywhere, and a total tease every May. One day you are cranking the A/C and breaking out the sprinklers for your kids, and the next you are wondering where you stashed your coat. The rain and the sun tend to come in sprints. 8 days of rain and clouds. 6 days of sunshine, then... ...a couple of days of downpours.🌧️ This makes it hard to paint the exterior of a house and get it done in time before the next wave of water falls from the sky. A Deal Was Struck I had a moment of business owner BRILLANCE in April when a guest called and asked for a discount on a two-week stay. She was in town to work as a traveling nurse, and her company covered a limited amount of Airbnb service fees. She wanted to book my place but needed it to pass approval with the higher-ups. (In the future hopefully, she will book direct and avoid the fees altogether.) That aside, it is not my custom to give additional discounts, as it is not a budget home, it is a luxury stay, but I sensed a bargain to be struck.👃 I offered a discount in exchange for her agreeing to allow my painting team free reign. I also threw in that her discount would be fixed even if the weather mucked up our plans. Since she worked during the day this was an easy give for her, and no risk due to the uncontrollable factors of the weather. “Done!” she replied. Delighted that we could now still make money with a paying guest at the house, while also paying out a significant amount of money to transform the exterior, I contacted my painter immediately. He confirmed that he was game. The Future to Decide Now it was just the small matter of committing to a paint color that would remain with the house for 10+ years...No pressure at all! We were pretty sure we wanted black paint: Bold. Striking. Catches your eye on a Google Vacations Rentals or the Airbnb scroll sort of color. Luckily, there are tons of articles out there listing the BEST blacks to paint a house. Amelia Lawrence is one of many out there and she does a GREAT job! The trouble is that each article contains a different list of "the best blacks!" Different. Not the same. Not easy. AND the colors show up differently on: a computer screen, a phone, the paint chip at the store, and the sample put on the house. AND Different in shade vs cloudy vs full sun. Wow! Who knew it could be that varied? The weighty decision of deciding our future weighed down on us. Well, me mostly. The hubby had strong opinions, but ultimatily the final decision fell to me. And I had only a week to date these many different blacks and then commit! Could I do it?...click here to find out.

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  • Heather Rauh - Realtor in Salem, Oregon

    Sell Your Home For More with Less I show homeowners how to sell their house for more money the easy way, so they can cash in on their equity, simplify the home s ale, and move on to their next big adventure! Call Me Hi! I'm Heather Rauh. I'm a realtor, landlord, and Airbnb owner. I help homeowners like you cut out the stress of their home sale, make it easy by connecting them to great contractors, and save them a lot of effort by showing what is worth repairing and what to skip. This way you can focus on what matters to you most -- your kids, your vacation, your new home that awaits you! The Path Less Traveled By Treading an Unworn Path "Two roads diverged in a yellow wood, And sorry I could not travel both And be one traveler, long I stood And... We are Short on Time to Make a Bold Move! Time is Running Out to Paint It is May 4th, 2023. The tension is building, as well as the cost, as painting day draws near. We tried to...

  • About | Heather Rauh

    Hi, I'm Heather Rauh. I love my 3 kiddos and hubby-kins. I could eat sushi every day and be happy. I'm a real estate agent and investor in Oregon. My specialty is getting top dollar for my clients with investor secrets and sales tips I have learned by helping others sell their homes and improving m y own properties. I have learned the hard way, sat through many classes, and stumbled across great techniques in my 6+ years as a realtor. It is a blast and I love sharing it with others. Things I'm Up To Work with someone who has already done what you want to do. Sell Rich Method Selling Rich is all about helping get more money for your house and cutting out the stress. ​ Make More Money on the sale of your home by shining it up for sale so it is looking its best. Save Money on repairs by spending your money on the home repairs that will get you top dollar. Save Time by focusing your efforts on the home repairs that matter, not the ones that are a waste of time. Make it Easy by working with an agent that can connect you to great local contractors. Sell Rich Method is full of strategies designed for busy homeowners that want an experienced agent ready to help them. Real estate is my obsession and I LOVE to share it with others so they can learn from my mistakes and get ahead. ​ Being an active ow ner and landlord for 8 years I can share industry knowledge with my community about how to make money in real estate. I bought my first property in 2016 in Keizer, OR with $5,000 cash and no mortgage. I bought my second property, a duplex, in 2017 in South Salem. In less than a year I made strategic improvements to it and increased its value by $90,000! But I only spent about $10,000. In 2019 we bought our family home. The original plan was to fix it up and rent it too, but we chose to stay for now. It is a work in progress, but definitely home. In 2021 I bought another single-family home in Salem that we Airbnb full time. We have been slowly increasing the nightly rate and it has stayed full! I share this to say that I practice owning, improving, and selling real estate full-time. It is what I LOVE! And I look forward to bringing this hard-earned knowledge to your home sale experience to save you time, money, and stress. Rental Property Address 3240 Commercial St SE, Suite 100 Salem, OR 97302 Phone 971-373-5379 Email heather@sellrich.com Connect

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